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How to run several locations or brands

Add branches for each location, or create separate stores for different brands.

Written by Berke Atik

Got more than one location, or more than one brand? Loyaltify handles both, in slightly different ways. This guide helps you choose the right set-up and shows you how to do it.

Branches or stores?

  • A Branch is a location of your business. All your branches share the same customers, cards and branding, so customers can use their card at any of them.

  • A store is a brand. Each store has its own subscription, branding, cards, customers and team.

💡 Rule of thumb: the same programme in several places means Branches. Different names, branding or rewards mean separate stores.


Several locations, one programme

Add your branches

Go to Store Settings → Branches and add the address of each location.

How many branches you can add depends on your plan:

  • Starter: 1 branch

  • Growth: up to 4 branches

  • Advanced: up to 10 branches, then €5 a month for each extra one

Each physical location counts as one branch, even when they all run the same offers. See Plans and billing for the plans.

Your branch addresses also power location notifications: customers' cards can appear on their lock screen when they're near any of your branches. Customers' cards update automatically when you change your branches. See Notifications.

See how each location is doing

Branches aren't linked to team logins or to the Store app, so to see activity per location:

  • Give each location its own login. Add it as a team member with its own email. If the location only scans cards, for example on a shared counter tablet, restrict it to the Scanner app. See Manage your Team & Roles.

  • Check the transactions export. It shows which login made each scan, so you can filter by location. See How to export your customer and transaction data.

  • Track where customers join. Add a question such as "Which branch did you join at?" to your form. See Sign-up Forms.

Two names, one programme

Two sites with different names but the same rewards can run as one store branded with both names, such as "Café A & Café B".


Separate brands

Your logo and store name come from Store Settings and apply to every card in that store. If a brand needs its own name, logo or programme, create a separate store for it:

At the top left of the platform, choose Create New Store and set it up just like your first one.

Each store has its own subscription, cards, customers and team. You can switch between your stores from the same menu, using the same login.

In the Loyaltify Store app, tap Account at the bottom right to switch to the right store before scanning.
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Agencies managing several businesses

There are two ways to set up your clients:

  • You manage them: create each client's store with Create New Store under your own login. You own every store and can switch between them. Each store has its own subscription.

  • They own their store: the client signs up and pays for their own store, then invites you to their team so you can manage it for them.

Not sure which suits you? Contact us through live chat and we'll help you choose.


Good to know

  • Customers are separate per store. A customer who joins two of your brands has a card for each.

  • More than 10 branches? Ask us about Enterprise through live chat.


Need a hand?

We're here to help!

If you have any questions about locations and brands, reach out to us via live chat inside Loyaltify, or use the chat button at the bottom right of this page. Our team will be happy to help.

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